Introduction:
Meet Ruby, the gorgeous family dog of Sarah, Craig, and Esther, and the furry inspiration behind So Very Dog. Recently celebrating her 3rd birthday, Ruby is not just a beloved pet but an integral part of the So Very Dog team. Her role as the resident model and quality controller is one she takes incredibly seriously, contributing to the brand’s charm and authenticity, even our infamous logo, initially used for Sew Very Pretty UK was inspired by her which is now also the logo for So Very Dog and we have a whole range of merch available to purchase online and in store!

Quality Controller:

• Ruby ensures that all products meet the high standards of So Very Dog by testing them out herself, mostly our HUGE range of natural treats!
• Her seal of approval is a testament to the durability, comfort, and design of the doggy leads, collars, and bows created by Sarah and all other brands we are so proud to stock.

Conclusion:
Ruby is much more than just a family pet; she is an essential part of the So Very Dog team. Her role as the resident model and quality controller ensures that every product not only looks great but also meets the high standards that customers expect. With Ruby’s charm, playfulness, and rigorous testing, she embodies the spirit and quality of So Very Dog. Here’s to Ruby, the furry heart of the brand!